article preview

Better Training with Aetos Operate

Continue reading ➔

article preview

Better Training with Aetos Operate

August 09, 2022

The True Struggles of Training Engineers, owners and operators understand how difficult it can be to train employees about a building, current best practices and more. Buildings are bespoke, not mass-manufactured, so owners, operators, engineers, and everyone in between must be on the same page in order for these real-world assets to run efficiently. Remote collaboration and remote training offer solutions to some of the biggest problems in commercial buildings. Imagine a day when engineers can simply hop on a call with their building managers, who, in the past, might have had to take a flight or drive across the state in order to solve an issue or emergency. Time lost cannot be replaced, plane tickets and fuel costs keep rising, and hopping on a call would save both time and money. With Aetos Operate, that future is reality, with our in-scan virtual conferencing feature. Anyone can hop on a call and literally navigate through the 3D digital twin environment on any convenient device.  Train from Anywhere Aetos Operate revolutionizes the way that commercial operations, management and training succeed. Often, site-specific training must be done on-site, when many people’s road time could be used in a more productive way. Engineers can now receive site-specific training from wherever they are in the world, by the best trainers with the most curated and refined skills. Seasoned engineers can now work from where they are most productive, without having to worry about losing important information and knowledge while training new employees. With our in-depth 3D image capture of buildings using Matterport, Aetos Operate collects all of a building’s equipment information. This enables better training and better onboarding. In the same way remote collaboration in the 3D environment empowers building talent to connect with anyone, anywhere in the world.  Fully Customize Training Aetos Operate allows buildings to offer custom training simulations that are tailored to unique operations, not just an industry boilerplate. Building Operators  create a visual equipment database by tagging equipment, components and the systems to which they belong. This feature is completely customizable, so whatever information a building needs can be accessed with the click of a button. Staff can easily find and identify equipment, react to critical emergencies or even go through specific equipment maintenance procedures. Walkthroughs of the real-world asset are easier, less time consuming, and even help cut down travel costs. Operate makes it easier than ever to keep your entire facilities workforce up-to-date on the most critical training procedures. New hires can learn directly from the best trainers and most seasoned experts with minimal time lost.  Utilize the Full Power of Operate Aetos Operate enables better training. With our 3D scanning and implementation process, we capture and curate the tribal knowledge of your building and its operations. Every building is unique, and we understand that effective training also must be unique. Our training builder allows you to create training simulations in the virtual environment and train from anywhere in the world. The best training your building could ever need is just one demo away; schedule a demo today at aetosimaging.com!

Continue reading ➔

article preview

How the Future of CRE firms are Managing Their Assets

August 09, 2022

CRE Management is Messy Commercial Real Estate firms across the nation understand the struggle of staying organized while managing a large portfolio. With assets delegated among the management team, how can a firm with a large portfolio stay on the same page if their information is not organized properly? Aetos Operate eliminates unorganized facilities information and provides businesses with a clear, accessible dashboard to manage all of their real-world building assets, spaces and equipment.  Take Some of the Stress Off Management and Facility Operations teams can now access all of their buildings, spaces and equipment all in one place. Aetos Operate provides businesses with an appealing dashboard which houses their whole portfolio of buildings, individual space scans, and specific equipment. Operate also features truly immersive, 3D video conferencing, allowing team members to collaborate directly with each other within the digital twin itself, whether they are across the campus or on the road. There is not Enough to go Around “Remote” is a word everyone hears more often these days. Remote work, remote training, and more; but there hasn’t been much talk, if any, about remote operations. Now, Aetos provides a solution to one of the biggest Operational challenges: bandwidth. Everyone in commercial real estate operations understands how difficult it is to find qualified employees to fill important positions, now more than ever. Aetos Operate allows employees to be better equipped with on-demand learning and remote operations. This allows employees to handle their workload more effectively, and even retains qualified talent for whom excessive travel would be a deal-breaker.  Can Digital Twins help? Having a digital twin of your building has many practical applications and benefits, including leveraging technology for training and operations. Remote training can take your business to the next level. Imagine not having to purchase airline tickets for training a whole team of engineers. Now, that dream can be a reality. Check out this article to learn more about how Aetos Operate provides remote training capabilities.  Green AND Efficient Aetos Operate allows for green and efficient facility operations, by ensuring the best talent with the most relevant expertise is always calling the shots on how a building runs. Operate literally reduces a building’s carbon footprint by minimizing carbon-intensive long-distance travel, wasting daily fleet fuel locally, and by facilitating optimal facilities management. Not only that, but Aetos Operate provides remote work opportunities that never existed before, a critical advantage in winning the war for talent in today’s marketplace. Now businesses can utilize 3D digital twins to train employees, as well as operate and manage all their assets at levels of sustainability and efficiency impossible to achieve in the past.  Stay One Step Ahead Commercial real estate firms know they must find advantages wherever they can to sustain a leading position in the marketplace; operations management, training, and organization offer many opportunities to seize the lead. Leading CRE firms manage their assets and get ahead of the competition with Aetos Operate. Book a demo today at aetosimaging.com and see how Aetos is making waves in the ocean of commercial real estate! 

Continue reading ➔

article preview

Why build Green Commercial Spaces?

August 09, 2022

Dan Smigrod of WGAN-TV recently sat down with the President of Aetos Imaging, Connor Offutt, and Head of Communications of SIG, Brian Bollinger, to discuss the synergy between these two leaders in green building technology and how they are pioneering the use of 3D digital twins to drastically increase the value of commercial real estate assets and the skilled teams that operate them. Discussion spans from sustainability and efficiency to what it means to actually build and maintain green commercial spaces. Be sure to check out the highly informative interview here: https://vimeo.com/727945980

Continue reading ➔

article preview

How the New Era of Engineers are Training Their Teams With 3D Scans

August 09, 2022

How the New Era of Engineers are Training Their Teams With 3D Scans Buildings are complex, unique and always improving. Advances in engineering technology, tools, and best practices happen almost every day. Staying up to date with new methods of training is vital to keeping your team ahead of the curve. The new generation of engineers will be trained in the newest technologies and best training practices that can be accessed in the field or from anywhere in the world.  “Tribal Knowledge” in Commercial Real Estate Tribal knowledge is any information pertaining to a product or service process that resides only in the minds of the employees. This critical expertise may reside with one or many employees, and may vary between teams, but it is undocumented in nature. Because it is unwritten, tribal knowledge is typically shared by example or word-of-mouth (if at all). For facilities management teams, tribal knowledge can be a huge barrier to quickly developing and strengthening the learning of important teams. It is often the case where critical information on how to operate the building resides in the minds of the engineers or specialized staff, and is not stored or distributed to future employees through a guaranteed process.  How can Aetos help businesses save? In the wake of the covid pandemic, effective communication and training has proven both more important and more challenging than in the past. Aetos Imaging provides businesses with a Visual Equipment Database which allows for more effective training and onboarding. To form this database, Aetos Operate harnesses the power of 3D digital twin technology to deliver the most accurate and visually appealing immersive environment possible. Within the Operate platform, anyone who needs access can view these spaces and conveniently visualize any and all equipment, components, and the systems to which they belong. Operate allows your building team to offer custom, bespoke training, tailored to every building’s unique environment. Staff will have the ability to find and identify equipment with ease, react to critical emergencies and even go through specific maintenance procedures to ensure safety and efficiency of the building. Operate also provides businesses with better onboarding. Engineering teams can now onboard with training from their best and most trained experts. Keeping everyone up-to-date on procedures and training can be tedious and time consuming; however, Aetos Operate makes it easy to keep everyone on the same page. Staying aligned can be the difference between well trained and indesirable employees. Operate allows engineers and operations teams to meet, learn and make decisions in the environment where they actually work, from anywhere in the world, on any device.  Use all of the tools in your belt Aetos Operate gives businesses the in-depth knowledge for their buildings to run at maximum efficiency. The “forgetting curve” can be overcome. Although training gives employees all the right tools for success, individuals have a difficult time retaining information. Accessible and convenient ongoing learning can slow or even diminish the process of forgetting. People retain information better when learning is directly incorporated into their work, especially the complex work of facility engineers. Aetos helps bridge the gap between knowledge and learning. Now, engineers have the freedom to get on-demand training with the click of a button. From any device, they can access the Operate dashboard to train directly in the building environment, from anywhere in the world. Aetos Operate makes training easy and accessible.  Learning doesn’t stop after the diploma… Just as in any other field, engineering institutes new practices, processes and tools in the name of innovation. Those in the field have to adapt and enhance their skill set to stay at the top of their game. Engineers already know they must be able to answer any number of questions related to the machinery and spaces with which they are working. For instance, how do you repair this specific piece of machinery? Where in the building is this equipment? What are the proper sequence of operations? Companies need qualified and professional engineers who they can trust with their building. Aetos Operate makes sure engineers no longer need to worry about avoiding a knowledge gap or keeping up with newer technology or new machinery. Continued learning leads to more prepared professionals. Professional development with Aetos takes building operations and maintenance to the next level.  Disrupt the “Old Way” of Training  It is in our nature to innovate anywhere we can. Humanity has engineered its way from nomadic tribes to cities filled with millions. Engineering training sets the pace of future innovation. Minimal time and money wasted on training new engineers drives progress. Aetos Operate enables businesses to train engineers remotely, access on-demand important information, and continue professional development from anywhere at any time. Waste no time and squash the forgetting curve by scheduling a free demo today at aetosimaging.com!

Continue reading ➔

article preview

The Power of 3D Digital Twins

August 09, 2022

Aetos Imaging had the opportunity to sit down with Dan Smigrod of WGAN-TV to discuss the power of 3D digital twin technology and how it is transforming the way that commercial real estate facility managers are operating their assets and training their specialized teams. In this interview, Connor Offutt, president of Aetos Imaging, details and demonstrates how the Aetos Operate platform benefits CRE operations, maintenance and training. With discussion spanning from matterport and the future of 3D digital twins in commercial operations to training full teams of engineers, you will not want to miss checking out the in-depth interview here: https://vimeo.com/716588489

Continue reading ➔

article preview

How to Capture the Tribal Knowledge of a Building

August 09, 2022

What is Tribal Knowledge and Why is it Important? In a business context, tribal knowledge can be defined as any knowledge or expertise within a company that is not widely known or distributed. In operations and maintenance, individuals will develop their own knowledge and skills from accomplishing tasks that are based on their own experiences and insights. Oftentimes, this high level information contributes to the quality of the final service or product and helps to maximize the efficiency of the total workforce. In commercial real estate especially, businesses start to have issues when they have an over-reliance on specific engineers. Extracting this information is imperative for training new members of the workforce and reinforcing best practices in current employees.  Why is Tribal Knowledge so Difficult to Attain? Commercial real estate owners and operators understand how difficult it is to find, much less hire, qualified engineers to operate their buildings. Has your chief engineer been thinking about retirement or fielding other opportunities? Would their absence have a negative impact on your company? Most often, tribal knowledge is contained in the mind of the most tenured staff members, such as chief engineers, and could affect the entire organization. For example:  When employees leave, they take tribal knowledge with them   Every single year, millions of Americans retire or move on from their current role. The longest tenured employees are the ones who carry the most tribal knowledge, and as they depart they take that knowledge with them. When they leave, the quality of the final product or service suffers until another employee figures out the special process, or at least one that works.  Relying too heavily on senior leadership In some instances, employees may find themselves in the situation where they are the only ones who know how to solve a certain problem or perform a process correctly. Companies find themselves in this situation when they rely too heavily on certain employees, leaving those employees with a massive amount of burden and responsibility while others fall back due to the “knowledge gap”. Knowledge gaps are caused by a number of factors, namely generational inadequacy. Both the tenured employees and new hires can continuously learn. The experienced employees might be comfortable in their ways, however they need to keep up with the times. Newer employees can learn some tips and tricks from those knowledgeable employees.   How Can Owners and Operators Solve This Problem Using Technology? Imagine if 3D digital twin technology could help solve some of these issues and effectively capture this critical information? Since tribal knowledge is only known by a select few people, it stands to reason that the knowledge of operating spaces to their fullest potential is restricted to those individuals. These operating spaces are arguably the most important aspect of any building. From an owner/operator’s perspective, you can start to see how turnover without the passing off of this important knowledge starts to become a problem. Aetos is pioneering the use of 3D digital twin technology to create highly immersive environments where this information can be captured and leveraged across entire teams. What is a digital twin? Check this out! By combining an immersive and highly-accessible platform with our robust tagging and itemized database system, annotations also become available. You now have the flexibility to upload any media or file type and attach that helpful data directly to your assets in a highly accurate and navigable 3D environment. Inside of these data tags, Aetos has designed a subfolder structure to house multimedia, workflow management and any other information necessary. Aetos Operate gives buildings the ability to house critical information such as inspection history, user manuals, MEP drawings and so much more. Losing or not capturing these files may negatively impact your building's efficiency. However, the Aetos Operate platform allows you to expose this data to an organization page which allows you to filter, sort, and organize your viewing. You can use real reporting, real data, and gain useful utility out of this bespoke and customizable platform. Without this in depth filing structure within tags, tribal knowledge can become scattered or lost, causing organizations to inadvertently create indispensable employees with hyper-specific knowledge. The Aetos Operate system makes it easy to access your information once it is imported. We save you time searching for annotations, notes, videos, MEP drawings and so much more. Because of this, we can help retain the knowledge that keeps buildings running as efficiently as possible.  Tribal Knowledge is Like Water: It Has The Potential to Destroy, or Create a Fruitful Future Tribal knowledge is invaluable to any business but has some serious flaws if not shared across the breadth of the teams that need to understand best practices. Capturing the tribal knowledge of a building leads to the most efficient use of resources and ultimately saves time and money. Aetos Imaging provides a solution to this problem through the Operate platform utilizing 3D digital twin scans. Companies can tag spaces in their dashboard and upload whatever possible file they need right into the tag including notes and pictures. Let tribal knowledge be a tool for your business today, starting with Aetos Operate - Schedule a demo here! 

Continue reading ➔

article preview

How can a digital twin be used to operate a building or home?

December 07, 2021

Digital twinning is not a new concept, but considering that it’s been trending for just a few years, many haven’t grasped this technology to its fullest potential. These are amazing tools that can assist the planning, management, and execution process for architects, engineers, builders, real estate agents, and more.  But, that is far from all they can do. Since a digital twin uses advanced data analysis and AI, it can continuously learn about a specific facility. Thanks to this amazing feature, they can provide amazing insights on how to manage a building or a home after it is built, including the equipment inside of them.  But First, What Is a Digital Twin? Digital twin refers to a virtual replica of a system or object in the real-world across its lifecycle or in its ready form. This is basically the twin of the real-life home or building, but in a digital form. It mimics the appearance of buildings in a detailed, 3D way, but it also mimics their behaviors.  What does this mean? It means that the digital twin has not only the physical characteristics, but it also uses advanced technology to improve things such as: Modeling of utilization Modeling of occupancy and occupant experience Ecological impact of the building Economic efficiency, etc.  How Digital Twins Operate Buildings and Homes It’s time to get into detail – how does a digital twin operate buildings and homes? There are generally three things that it can do: Provide a detailed, accurate digital copy Digital twins of today are not just physical, but virtual. Thanks to modern technology and AI, they aren’t only reliable assets, but extremely accurate ones. When you have a ready virtual representation of what your home or building will look like – or what it looks like at the moment, you can use it to improve the creation process, reduce failure costs, and make better and more informed decisions.  In other words, it offers you visualization like no other tool. Managing a building or a home is much easier if you always have the entire thing in front of you.  Updated in real-time A true digital twin by today’s standards will have a connection to the physical twin. This means that, when the physical twin is changed in some way, this will be reflected in the digital model. It’s usually done through use of sensors, IoT devices, and AI.  Depending on the home’s location or the lease, such updates can lead to huge cost savings for the inhabitants. The smart twin can optimize the experience of users, reduce space requirements, and improve energy efficiency.  Bidirectional digital-physical link If we’re talking about autonomous digital-physical link, this means that the connection is bidirectional. In other words, when making changes in the digital twin, those will be mirrored in the actual, physical object. Such changes will also register back in the virtual twin.  This doesn’t even have to be the work of the user. By using AI and gathering data, the virtual twin can make smart decisions about the building or home i.e. operate with it to boost its efficiency. For example, the digital twin can use sensors to register that the temperature has exceeded its accepted threshold. When this happens, it will trigger the HVAC system and cool the temperature down.  Nowadays, digital twins do wonders in keeping buildings comfortable for their occupants. Thanks to artificial intelligence, they can improve the conditions for people based on pre-set parameters and thanks to modern technology.  Thanks to data points and self-learning algorithms, digital twins are becoming highly autonomous today. In the future, they are expected to get even better at predicting what their users want. They’ll create default settings based on such data and operate entire buildings without their user’s assistance.  This is extremely useful not only to homeowners, but to those included in the building lifecycle intelligence also. Digital twins collect useful data that can help building operators and owners, as well as planners, architects, construction companies, and others included in the building’s lifecycle.  Digital Twins in Conclusion Digital twins can be of great help when creating and managing buildings and facilities. They result in better investment and building decisions, reduce costs and eliminate mistakes, and can be programmed based on the user’s needs and preferences. Thanks to technology advances today, digital twins can operate entire buildings and homes and optimize everyone’s experience in the process. 

Continue reading ➔

Matterport Camera

Which cameras work to produce Matterport virtual tours?

December 08, 2021

Matterport turns virtual tours into an immersive reality. This is a system for creating amazing 3D virtual tours used by service hotels, venues, guest house, and professionals like architects, real estate agents, and designers. It offers both sides, that of the service provider and receiver, an endless list of opportunities. For the provider, it’s a chance to promote the brand in the most attractive, realistic way. For the receiver, it’s a way to do actual viewing without being physically present on-site.  Thanks to Matterport, you can now offer more than a few quality panoramic scans and images. With the right camera and this tool, you can create a 360 virtual tour of highest quality.  But, what kind of camera do you need to make all this happen? Best Cameras to Produce a Tour with Matterport To create a 3D tour, you can use a 3D camera, lidar camera, a 360 degree spherical camera, or even your iPad and iPhone device. Once you scan the space, the rest is left to Matterport and its Cortex AI. Your scan will swiftly be turned into an interactive, amazing 3D model by stitching images together and using smart technology to recognize objects.  Matterport is compatible with a variety of capturing devices that include, but are not limited to iPhones and iPads, Matterport Pro2 3D cameras, and more. Which one is best for you will depend on your preferences, the size of your spaces, and of course, your budget. For example, iPhones only work well if you are scanning smaller spaces and need the tour at short notice. If you want something that provides top-notch quality, there are cameras that can provide better results.  Top Choices for Matterport Cameras The Matterport software allows users to create the desired space’s digital twin. So, when you capture spatial data, the software uses it to create a room in three dimensions. It’s truly advanced software that recognizes objects, recreates them, as well as measures both distance and depth.  The result is a very accurate, very realistic digital model of the space you’ve scanned.  Still, it all starts with the right scan, which is why we created this list of best cameras to use for scanning.  #1. Matterport Pro2 Matterport has created its own cameras with amazing capabilities. Their Pro2 cameras are specifically designed to be used with the Capture software. To access the floor plans and 3D models captured with your Matterport Pro2 Lidar camera, you need to subscribe for their Professional or Business plan.  This camera has 134 megapixels and captures a photosphere, which is basically a 360 degree image of the space. It pairs with any iOS device that has the Capture app and is running it via internal Wi-Fi.  Using this tool is simple since it takes only 20 seconds to capture the room scan. It has a long battery life, so you can have as many tries as you want, and scan several spaces or properties without having to take a break.  These types of cameras come at a higher cost, but they provide the best results since you can accurately map and scan a room. You can surely use a standard camera, but the 3D map will be less accurate, especially for bigger spaces.  #2. Ricoh Theta Z1 Speaking of alternatives that are of similar quality, the Ricoh Theta Z1 is an excellent choice. This camera is compatible with the Matterport software, featuring dual 1 inch sensors that perfectly capture the colors and the light.  Thanks to its ability to shoot vibrant images, this camera allows Matterport to predict the depth more accurately and create an immersive 3D space. It’s definitely a good choice for both small and larger spaces because of it.  It might not be the perfect fit, but it comes really close – especially if you have a lower budget.  #3. Insta360 One X Insta360 One X is a very popular camera, one that is also compatible with Matterport. It doesn’t match up to the quality and options of the first two choices here, but its cost is much lower, and it produces great results in small to medium-sized spaces. It’s also the easiest camera in this list to use, even though it is not as able to reduce overexposure as the other two.  Which Matterport camera is best for you? There you have it – the top three choices that can help you create the best immersive tools thanks to Matterport. As you can see, there’s something for everyone. Consider your budget, needs, and preferences, and pick one to create your 3D tours. 

Continue reading ➔

article preview

What is a digital twin and how is it used in design & construction?

December 07, 2021

A digital twin is a product of technology, one that has proven to be extremely useful to the fields of architecture, engineering, and of course – construction and design. A digital twin is a replica created and available thanks to technology. This can be a replica of a room, a building, a railway, an entire campus, etc. It’s one of the most accurate, most helpful ways to bring together construction, design, and operational data.  Based on digital twins, experts can make informed and wiser decisions. Over the years, these have become key enablers in the industry. Having a digital representation of what the project will result in, or one that pinpoints the physical asset in a 3D image – is now irreplaceable in the industry.  Digital twins have certainly managed to transform the construction industry. If you stop to consider how many people are included in the construction of just about anything, you’ll realize how helpful a 3D rendering of the asset can be. Constructions include people like architects, contractors, regulators, business owners, investors, and designers. With a simple digital tool, everyone can be included and up to date, and collaborate to make the best out of every situation. In the design world, this has become one of the strongest tools to appeal to the audience, help people visualize the project, and avoid misunderstandings and errors along the way.  How Do Digital Twins Work? Digital twins are multidimensional models of an asset. Tools like Matterport are used to turn the physical asset into tridimensional one, offering users the opportunity to visualize, plan, and anticipate their next moves. Whether this is a virtual creation of a room, a house, or another type of building, it’s certainly more useful to have it ready and in front of you than to leave things to your imagination.  There are different types of digital twins that offer different values to these two industries. These are: Descriptive twin – visual replica with editable and live design, as well as data, such as BIM and 3D models. Informative twin – in addition to editable features, this twin has increased sensor and operation data integration, offering insights to the users. Predictive twin – by using real-time and contextual data and combining this with analytics, the digital twin can identify and report on potential issues in the project.  Comprehensive twin – this digital twin uses advanced simulation and modeling to offer potential changes and scenarios for the future, as well as recommendations and analytics.  Autonomous twin – one with the amazing ability to use artificial intelligence to learn from the project and make decisions, all by using 3D visualization and advanced algorithms.  Digital Twins and Their Use in Design and Construction Now that you know what it means, it’s time to unravel the main uses and benefits of digital twins.  For starters, a digital twin provides experts with a very realistic and accurate image that allows them to test potential scenarios, make design changes, and avoid errors. It has this amazing ability to bridge the gap between function and form. In other words, digital twins are blueprints for designs, cataloguing the key information that experts need.  Digital twins can be used at any stage of the process.  It starts with the design when they help designers visualize their idea, make the necessary changes, and get tangible proof of what the final project would look like.  Next, it continues to help the construction process, allowing experts to track a detailed plan and avoid errors along the way, as well as impress investors, potential buyers, and more.  Finally, it assists the management of the building, providing continuous source of information and asset management.  Unlike the traditional construction and design models, digital twins replicate every little detail of the original project. That’s how the digital twin accounts for the processes and behaviors involved in the constructions and building. Through the use of Artificial Intelligence and algorithms, the right digital twin software can create reports, make informed decisions, and give smart recommendations based on real-time data.  Where to start With Digital Twin Digital twins have taken construction and design planning to a whole new level. They have this amazing capacity to align the plans with the design goals and finally, with their achievement. With the right software at your hands, you can create three-dimensional renderings of the project you had in mind, ensuring that things will run as smoothly as they need until that project is completed. 

Continue reading ➔

article preview

How are Virtual Reality (VR) and Augmented Reality (AR) used in business?

December 08, 2021

Augmented and virtual reality hit the mainstream in the last few decades with affordable innovations and their many uses in almost every industry. What started as a strange and unconventional concept in the beginning has turned into a trend in multiple industries including healthcare, architecture, business, and more. Step by step, AR and VR are impacting the way we search, shop, interact, and learn.  The growth of both concepts is set to skyrocket – and fast. Research estimates that over 23 million jobs will be created thanks to AR and VR by 2030. Not just that – but these two will become more embedded in every field with every passing year.  VR and AR’s Impact on Every Field of Business Every industry can benefit from this modern technology – and most of them already have to this day. VR and AR are now used to improve customer service, marketing strategies, in finance companies, to assist production, and more. Whether they simulate their new products and ideas in VR or use AR to provide more immersive experiences, businesses are eager to grasp this new opportunity to boost their potential.  One of the many uses of virtual and augmented reality is providing more captivating experiences to consumers. In many ways, this was not an option before the two were invented. People are now able to get tangible proof of what a brand offers them right in front of them, without having to leave their home.  Businesses are investing a fortune in AR/VR technology. Over 75% of top brands already have some VR or AR project in action. Some create virtual shops to give customers a sense of being in the actual physical store and increase sales, while others use 3D formats to showcase their offerings to interested parties. The real estate industry, for example, has thrived a lot thanks to this technology. AR and VR allow real estate professionals and brands to offer more interactive tours to their customers. Virtual tours have helped the home buying process significantly. People don’t have to commute to the actual property to view and consider its purchase. They can also envision homes without having to solely use their imagination. VR and AR allow them to change the interior and exterior and get a clear image of what they’re getting.  Now, let’s check some other industries that these two have touched.  Education and Learning This is one of the domains where both AR and VR have shown the most potential and progress. It is our job to invest into young minds and develop the future of the world. Virtual and augmented reality thrives in this domain. They have shown a tremendous success in engaging learners. Research shows that they “overwhelmingly favor the VR tool over more traditional methods”.  Healthcare The AR/VR in this market was valued at whopping 429.6 million in 2018. It is estimated that this number will reach $2,547.6 million by 2023, which equals a CAGR growth of impressive 42.1%. This demonstrates how useful the technology has been in the health industry, and shows us that we can expect great things as it embeds further into it.  Not only have VR and AR tools been outstanding for training future healthcare professionals, but it is also amazing in rehabilitation processes and actual healthcare work.  Corporate Settings Corporate settings thrive with the help of VR and AR. Both are used to train employees to handle difficult situations such as conflicts, used to provide useful data to improve the work of employees, etc. For example, some companies use AR and VR to train the team on emergency procedures, or to provide them with performance feedback for improved work.  Speaking of improved work, VR and AR are known to generally improve the productivity in employees, especially in the manufacturing industry. Thanks to AR, employees can complete their assignments with fewer errors and therefore, fewer costs.  Whats next for Virtual Reality and Augmented Reality Augmented and virtual reality is nowadays used in almost every industry on a worldwide level. With new technologies being introduced on a daily basis, we are able to improve how we do things in the business world. These two help businesses reduce risks, provide better learning experiences, save unnecessary costs, improve the customer experience, etc.  Businesses that explore AR and VR and use it to improve are able to stay ahead of the curve. It goes without saying that these two will revolutionize the business world. But, we have yet to see how. 

Continue reading ➔